According to Forbes Magazine, in 2017 “Digital Marketing has Taken the Marketing Industry by Storm.” There is a wide array of options for digital marketing: content marketing, big data, email marketing, live streaming video, mobile marketing, search engine marketing and more. With all of these digital marketing options available now, where should you start? Start…
According to Forbes Magazine, in 2017 “Digital Marketing has Taken the Marketing Industry by Storm.” There is a wide array of options for digital marketing: content marketing, big data, email marketing, live streaming video, mobile marketing, search engine marketing and more. With all of these digital marketing options available now, where should you start? Start…
Reputation Management is a hot topic in the boardroom these days. Having a solid business continuity plan could make or break your company’s ability to survive a data breach or other systems failure that could tarnish your hard-earned reputation. Company news about data loss, systems downtime and other unplanned interruptions occur with regularity. According to…
Cloud Computing adoption continues to outpace the growth rate of total IT spending. According to research firm Gartner, the market for public cloud services will continue expanding, with year-over-year revenue growth of 17.3%. Compare this to Gartner Growth expectation of total IT Growth of 1.4% and you can see how the market for Cloud Computing…
Many businesses turn to technology to find ways to reduce costs and overhead. Technology trends–Software as a Service, Internet of Things, Software Defined Wide Area Networking, marketing automation, and Cloud-based communications and collaboration–are top of mind with business owners who prioritize improving staff productivity and capability, and reaching new customer segments. Here are three technology…
Last month’s blog provided information about ways to “Avoid Being Held Hostage by Ransomware.” Eight days later, on May 12, 2017, there was a global outbreak of the Wanna Cry Virus. With Cyber Threats on the rise, the importance of maintaining network compliance is top of mind with business owners and IT professionals alike. Industry…
Most companies rely on Cloud Computing for their business. Popular Software as a Service (SaaS) applications including Voice over IP (VoIP), Hosted Email, Sales Force Automation (SFA), and Customer Relationship Management (CRM) can all be rapidly deployed by a technology Advisor. In fact, a recent survey by the Computing Technology Industry Association (CompTIA) confirms 80%…
Ransomware, spyware, phishing schemes, and other Cyber attacks are commonplace in today’s world of technology. According to a recent article in Forbes, ransomware attacks grew at an accelerated pace in 2016 with reports of 638 million attacks, almost 200 times more than the number of ransomware attacks in 2015. Most experts agree that Ransomware attacks…
More and more companies are migrating to Cloud Computing to gain competitive advantage and reduce capital expense. According to CompTIA’s 9th annual Security Trends study, companies reported over 80% net usage of Cloud Computing. Over 59% reported moderate or heavy usage. What’s more, the survey found that 68% reported confidence in Cloud providers’ ability to…
Does your business have a backup and disaster recovery plan? Businesses of any size should know which applications–and their associated data–they rely on and what the cost of interruption would be in the event of an unintended disruption. Cyber Threat, natural disasters, and systems failures may impact your business; however, human error is said to…